EZ Press Release -- May 6, 2010 A chance to enjoy Italy like Akshay and Kareena
Cox and Kings, one of the oldest travel companies in India invites you to enjoy Italy like Akshay and Kareena in Kambakkht Ishq. In its 250th year, Cox and Kings is giving 100 Free (50 couples) an opportunity to visit Italy. This initiative is in association with ENIT, Italian State Tourist Board and the Times of India.
The promotion is spread over two weeks starting July 3, 09 and extending to July 16, 09. There are 12 bumper to Rome and 13 bonanza holidays to Venice to be won in each week. Winners will be announced daily.
All you have to do to win this FREE holiday is to watch our Italy informercials on TV; SMS `CNK’ to 57575 and answer one simple question on Italy. Give your , , where you saw the Italy ads and tell us why you would like to go on a blockbuster holiday to Italy, all in not more than 140 characters.
Speaking on this initiative, Karan Anand, head (relationships and supplier management), Cox and Kings India Ltd. said, “Cox and Kings is delighted to offer travellers an inside view of the country that is the setting of the newest Akshay/ Kareena blockbuster. It is also the 5th most visited country in the world and home to forty three UNESCO World Heritage Sites (more than any other country in the world). The mention of Italy brings to mind varied images - history, culture, art & architecture, fashion, automobiles, cutting edge designs - the list is endless.”
The Bumper Couple Holidays to Rome include return airfare, 3 star hotel accommodation with breakfast, city sightseeing and airport transfers as per itinerary, while the Bonanza Couple Holidays to Venice include 3 star hotel accommodation with breakfast, city sightseeing, return airport transfers and inter-city train tickets where applicable.
So hurry, watch our informercials on select channels and SMS `CNK’ on 57575 or for more details and terms and conditions of the quiz and holidays, visit www.coxandkings.com/italy.
ABOUT COX AND KINGS
Cox and Kings (India) Ltd. is one of the oldest and most reputed travel organisations in India, offering a one-stop shop for the travel needs of all
segments of travellers. The brand of Cox and Kings has evolved over a period of 250 years.
It specializes in Destination Management, Excursions and Leisure Travel, MICE, NRI Holidays, Trade Fairs, Car/Coach/Railway Bookings, Foreign Exchange, Business Travel, Private Air charter, Hotel Bookings, Visas/Passport/Medical insurance assistance. We are an Authorised Forex Dealer - category II.
Cox and Kings has won numerous awards and recognition. It has been voted “Number One Brand in India” based on a survey conducted by research agency, TNS and co-funded by Media magazine, ranking it 152 amongst the top 1,000 brands in the Asia Pacific region - Australia, China, India, Japan, Hong Kong, Korea, Malaysia, Singapore, Taiwan and Thailand.
Recently, it has won “Best Domestic Tour Operator” and “Best Visual Advertising Campaign” awarded by Galileo Express Travel World Awards (2008). Mr. Peter Kerkar, Global CEO, Cox and Kings has been honoured with the WTM Global Award 2008 for his remarkable contribution to the travel and tourism industry by the World Travel Market (WTM). Cox and Kings has been voted amongst the Top 10 Tour Operators by Conde Nast Traveller Awards 2008. It won the Best Self Drive Brochure by Tourism New Zealand Asia Awards (2008).
In the past, Cox and Kings has won the CNBC Awaaz award for Most Preferred Travel Operator in 2007 & the Abacus-TAFI awards for the Best Outbound Tour Operator as well as the Best Domestic Tour operator in 2007. Cox and Kings has also won the Government of India’s National Tourism Award for Conferences, for seven years & the National Tourism Award for the Best Domestic Operator for three years.
Cox and Kings’ registered office is situated in Mumbai, India with 13 branches across India located in Ahmedabad, Bangalore, Chennai, Delhi, Goa, Hyderabad, Jaipur, Kochi, Kolkatta, Mumbai (two offices), Nagpur and Pune. It has 25 fully operational franchisees across the country and will open 25 more franchisees stores by July 2009. The company has a network of 200 GSAs and PSAs and approximately 3,500 agents throughout the country.
Cox and Kings has subsidiaries in USA, UK, Japan, Dubai, Singapore and Australia and international branch offices in Russia and New York. It has representative offices in Spain, South Africa, Italy, France, Sweden, Germany and South America.
For further details contact:
Thomas C Thottathil, Head - Corporate Communications;
Praneeta D’Souza, Manager - Corporate Communications;
Cox and Kings India Limited
Turner Morrison Building, 16, Bank Street, Fort, Mumbai 400001