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EZ Press Release -- May 12, 2010 Tifosi Optics is delighted to announce its new partnership with Holabird Sports, one of the industry’s premier retailers in the racquet sports and running markets.
Tifosi Optics offers tennis players and runners the GT lens which has been specifically designed to increase contrast, thus enhancing optic yellow making it easier to see a ball in flight and on the court. Increased contrast of the GT lens also helps runners pick up contours of their path ahead. With over 40 models featuring this lens tint, players and runners are bound to find a style that fits their needs.
According to Tom Cox, Director of Sales, “We are excited about our partnership with Holabird Sports. Our industry leading product line is an outstanding “match” with the Holabird customer. Holabird’s 29+ years of rich heritage, outstanding customer service, and industry leading brand recognition, makes Holabird Sports is an excellent addition to the Tifosi Optics retail team.
ABOUT HOLABIRD SPORTS. Founded in 1981 from several local Tennis Pro Shops, Holabird has been the undisputed leader for all racquet sport equipment and athletic footwear. Holabird Sports stocks all the major brand racquets for the Tennis, Squash and Racquetball enthusiasts. Holabird Sports also stocks over 2000 styles of shoes for a variety of sports.
ABOUT TIFOSI OPTICS, INC. Tifosi Optics, Inc. is the number one brand in the Run Specialty Sunglass Category, in both dollars and units sold, according to Leisure Trends Group RetailTRAK™ point-of-sale (POS) retail sales tracking service for Run Specialty 2009.
Tifosi Optics, Inc. was founded in 2003 when Elizabeth and Joe Earley noticed a need for a technologically advanced, value-oriented eyewear brand in the sport market. Tifosi currently has more than 3,000 U.S. retailers and distributes in 32 countries worldwide.